Hook Coffee Overview
Hook Coffee is a home-grown specialty coffee brand with the mission to make great and responsible coffee accessible to everyone. Hook Coffee products are dairy-free, gluten-free, and suitable for vegans and vegetarians.
Hook Coffee Products on SnackGood
Hook Coffee Brand Highlight
Hook Coffee is Local, Women-led, Sustainable & Socially Responsible.
Hook Coffee Story
Hook Coffee is a home-grown brand founded by two Singaporeans. Ever since their launch in 2016, they've been on a mission to make great and responsible coffee accessible to everyone.
Hook Coffee makes accessibility their priority — making great coffee approachable, affordable and convenient for everyone. Equally importantly, they want everyone to be having fun learning about, brewing, and drinking our coffees.
They also see themselves as a conduit for coffee farmers. Socially and environmentally sustainable coffee is their medium through which they strive to enable conversations, and develop an understanding and appreciation of the origin and stories behind the things we consume everyday.
When it comes to coffee sourcing, Hook Coffee is big on sustainability offering consumers with ethical choices and traceability. They work directly with farmers in various parts of the world and offer them bigger share of the final retail value.
Everything they do comes down to a simple calling: To empower coffee farmers and lovers alike to #makecoffeebetter.